Accepting that just as much thought should go into designing for a child as for an adult is important. Nobody is second to anyone else, so everybody should have access to meaningful and well-considered design.
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Children are agile inquisitive creatures, running around, bending, twisting, throwing everything that falls into their hands. Fixed furniture not only restricts their movement but also its hard surfaces with complex assembly makes it rather dangerous for children.
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Coming from the LEGO country, Denmark, it is obvious that the small ingenious brick has been a big inspiration, but the idea started when we learned how big of a problem physical inactivity among kids has become. No wonder, when you look at how much time kids spend with tablets.
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I am very fascinated by the things that have multiple readings. I like to work in an open way and “play” with form and function, especially in an object I like to have more shapes and more features together, I think it is really fun. For superbambi the multifunction and multiform concept was the basis of the idea; a sort of a smart piece.
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Kids love it because of the playful colors and the form. They can build there own piece depending on their needs; as an table or chair. Parents love it because of the firmness and the quality of the laminate surface.
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What was your inspiration for your play furniture The TREEE? When Oncke, Co-founder, was on the lookout for a nice and long-lasting present for his then 1-year old daughter to decorate her room, he became frustrated with the single-purpose baby / child items available on the market, items without a nice design, designed for short
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Why you design furniture for children? Actually, it was a first time when we designed a project for children, but we are sure that it will not be the last one, because we really enjoyed it! Children are much more creative than adults are and they are the best clients that ever designer may have.
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