What happens when 37 wooden blocks turn the joy of cloud-gazing into a game? With IMAGY, designer Tim Fokker brings pareidolia – the playful art of discovering figures, faces and stories in everyday shapes – into the hands of children and adults alike.
Continue readingPrototypes for Kids
shine a light on pioneering product concepts by ambitious designers – and connect them with people and production partners who can carry good ideas forward and bring them into the world.
KORA – universal design toy by Estela Segura Castellano
What if one object could be a play furniture today and piece of furniture tomorrow, for many years to come? With KORA, designer Estela Segura Castellano has created a universal design toy made of pine wood that grows with children, invites open-ended play and challenges the throwaway logic of conventional toys.
Continue readingImaginary Language – educational toy for children by Alessandra Romario
How can a handful of wooden shapes become a language of its own? With “Imaginary Language”, Alessandra Romario transforms archetypal geometric forms into an open-ended educational toy that invites children to build, invent, name and reinvent their own worlds.
Continue readingAnimaze – play furniture by Studio DesignLibero
What if a puzzle could turn into a chair, a pouf — or even a rocking animal? With “Animaze”, Studio DesignLibero from Milan has created modular play furniture that invites children to build, combine, sit, store and dream.
Continue readingImagix – construction toy by Işıl Barut
What happens when wooden shapes, ropes and fabric pieces meet a child’s imagination? With ‘Imagix’ designer Işıl Barut has created an open-ended construction toy that invites children to build, bend, and invent freely.
Continue readingLuni – playful furniture by Anastasija Ribaka
Luni is a F U N i t u r e – a toy that involves furniture functions. Colourful upholstered blocks of different shapes, that are something in the middle of Tetris blocks and animal shapes make it easy for kids to free their imagination, they can move and combine them together or use them to play with other toys.
Continue readingOlabaa – architectural wooden building blocks by Adriana Salvat
The inspiration for making small building blocks comes from the basic and important concepts in the field of architecture. The collection of play buildings wants to be a small reflection on the types of spaces that exist in the urban environment…
Continue readingCooplay – play table round by Irena Vent
Cooplay arises as a response to the loss of contact with nature and the excessive consumption of toys during childhood. In my research I discovered many studies that pointed to the harmful effects on childhood of children spending more and more hours in enclosed spaces.
Continue readingKokoLoko – playful furniture by Hana Ciliga Zadro
KokoLoko is a bench, stool or a shelf, but at the same time a car or a doll house. A design that gives children a possibility to create a character in a playful furniture.
Continue readingKILE – playful furniture by Taran Johanne Neckelmann
KILE is a playful furniture that has at least 4 set furniture functions, which means that they can be a part of the furnishing solution in the children’s bedroom. But it can also be turned into whatever the children think of through play.
Continue reading








