shine a light on pioneering product concepts by ambitious designers – and connect them with people and production partners who can carry good ideas forward and bring them into the world.
What if one piece of furniture invited children to sit, rock and invent new ways to play? DuoPlay by Ekim Güney Öztürk transforms through simple rotation from a rocking toy into a bench or an animal-like character. Made from cork and recycled PLA, the concept was shortlisted for the Green Product Award.
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What happens when bees, beetles and grasshoppers meet a child’s imagination? With “Let Them Be Bugs”, designers Malou van Dijck and Renske Rothuizen turn insect-inspired shapes into a modular toy that invites children to mix, invent and create entirely new species.
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What happens when 37 wooden blocks turn the joy of cloud-gazing into a game? With IMAGY, designer Tim Fokker brings pareidolia – the playful art of discovering figures, faces and stories in everyday shapes – into the hands of children and adults alike.
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What if one object could be a play furniture today and piece of furniture tomorrow, for many years to come? With KORA, designer Estela Segura Castellano has created a universal design toy made of pine wood that grows with children, invites open-ended play and challenges the throwaway logic of conventional toys.
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How can a handful of wooden shapes become a language of its own? With “Imaginary Language”, Alessandra Romario transforms archetypal geometric forms into an open-ended educational toy that invites children to build, invent, name and reinvent their own worlds.
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What if a puzzle could turn into a chair, a pouf — or even a rocking animal? With “Animaze”, Studio DesignLibero from Milan has created modular play furniture that invites children to build, combine, sit, store and dream.
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What happens when wooden shapes, ropes and fabric pieces meet a child’s imagination? With ‘Imagix’ designer Işıl Barut has created an open-ended construction toy that invites children to build, bend, and invent freely.
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Luni is a F U N i t u r e – a toy that involves furniture functions. Colourful upholstered blocks of different shapes, that are something in the middle of Tetris blocks and animal shapes make it easy for kids to free their imagination, they can move and combine them together or use them to play with other toys.
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The inspiration for making small building blocks comes from the basic and important concepts in the field of architecture. The collection of play buildings wants to be a small reflection on the types of spaces that exist in the urban environment…
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Cooplay arises as a response to the loss of contact with nature and the excessive consumption of toys during childhood. In my research I discovered many studies that pointed to the harmful effects on childhood of children spending more and more hours in enclosed spaces.
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